William Faulkner Goes Online, 50 Years Later

In the late 1950's, William Faulkner answered questions from University of Virginia students and these were recorded on tape. Now, these lectures are available online at: http://faulkner.lib.virginia.edu/.

Read/listen to the entire story.

New database: DemographicsNow

SPC Libraries now have access to DemographicsNow Library Edition, a comprehensive Web-based solution offering a wealth of consumer and business information, through the Florida Electronic Library. You will find the link on our databases A-Z. (Login with student/employee ID and last 4-digits of SS#)

With the growing number of students studying entrepreneurship and business— the need for up-to-date resources on demographic estimates, consumer expenditure, and retail sales potential for all level of geography across the U.S. is at a premium.

DemographicsNow provides geographic business intelligence for:

• Business & Marketing Plans — fast and easy formatted reports available in seconds.
• Determining where you should locate your business.
• Understanding your customers better — How much do they earn? How much do they spend?
• Analyzing new markets…should you expand to other areas?
• Targeting direct mail and advertising programs — to the customers most likely to buy your product/service.
• Identifying where your competitors are located.
• Great for territory sales planning.
• Lifestyle customer segmentation categorization used by the professionals.

DemographicsNow is the perfect complement to our Small Business Resource Center.

Live online training to learn more about DemographicsNow is available. The current schedule and registration information is online at http://www.flelibrary.org/training/.

To Kill a Mockingbird Turns 50!

Fifty years ago, Harper Lee had the kind of success that most writers only dream about: Shortly after her novel, To Kill a Mockingbird, was published on July 11, 1960, it hit the best-seller lists. In 1961, it won a Pulitzer Prize, and in 1962, it was made into an Academy Award-winning film. It has never gone out of print.

listen or read on>

New databases: GREENR and Grzimek’s Animal Life

SPC Libraries now subscribe to GREENR and Grzimek’s Animal Life.

GREENR (Global Reference on the Environment, Energy, and Natural Resources) offers authoritative content on the development of emerging green technologies and discusses issues on the environment, sustainability and more. GREENR is interactive and current, allowing users to navigate issue, organization and country portals. It's a one-stop site dedicated to studying sustainability and the environment.

Grzimek’s Animal Life was first published by Gale in 2004 and at the time was lauded as the leading reference source on animals in the market. Grzimek’s Animal Life takes the acclaimed 17 volume Encyclopedia to an entirely new level. This is an image-rich, dynamic online resource that creates a true educational experience where a quick trip to find specific information can lead to the desire to explore and learn more.

Find and use GREENR, Grzimek's, and many more databases at: http://www.linccweb.org/index.asp?screen=alpha&lib_code=FLCC2400

Local Book Talks & Signings

Chris Kuzneski
The Prophecy

Pre Release party
July 7. Wednesday 6pm
Borders, Clearwater
2683 Gulf to Bay Blvd.
http://www.chriskuzneski.com/index.html

Warren Richey
Without a Paddle: Racing Twelve Hundred Miles Around Florida
July 8. Thursday 7pm

Inkwood Books
216 S. Armenia Ave., Tampa
http://www.warrenrichey.com/

Eric Rauchway
Banana Republic: From the Buchanan Files
July 10. Saturday 3pm
Haslam Book Store,
2025 Central Ave., St. Petersburg
http://history.ucdavis.edu/professor/eric_rauchway

The Madonnas of Echo Park

A new book, by Brando Skyhorse, explores the California neighborhood of Echo Park where he was raised. Describing himself as a “nerdy outsider,” he was able to observe the people and gang violence that occurred around him. National Public Radio (NPR) correspondent Mandalit del Barco had a chance to speak to the author and current residents of Echo Park to explore the characters and themes in the book. Sounds like a great read. Look for it in your campus book collection!

Read or listen to the NPR story:
http://www.npr.org/templates/story/story.php?storyId=128115588